Bethany Liebentritt

Senior Director, Patient Experience Strategy & Culture
Banner Health System

Bethany Liebentritt is the Senior Director of Patient Experience Strategy and Culture at Banner Health. Bethany has made a career of realigning organizational strategies around the consumer to win the minds, hearts and wallet of their customers. After graduating with a degree in Economics from the W.P. Carey School of Business at Arizona State University, Bethany joined the first-ever customer market research team at Centex Homes to bring a consumer-mindset when identifying opportunities, strategies and growth projections. She then spearheaded the development of a customer analytics & research department at Petco International Pet Supplies focused on leveraging customer insights to drive operational and experiential strategic decisions. Her experience to date has deepened her passion to build a strong culture, innovate operational models, break down barriers, and actively engage employees as champions in the change to improve the customer experience.

Check out the incredible speaker line-up to see who will be joining Bethany.

Download The Latest Agenda

Patient Experience Innovation And Technology

Tuesday, July 12th, 2016

11:55 Presentation: What’s Next For PX? Everyone Plays Including Your Strategy

In healthcare, patient experience strategies are typically confined to improving the relationships our caretakers have with our patients, but to become a top of mind choice for our patients’, every strategy within every department has to begin intentionally designing with the patient in mind. By moving beyond interactions, and into the strategies of our operations, products, environment, etc., we can begin building a sustainable, consistent and differentiated experience for those we serve.
Takeaways:
• Understanding the components and levers of the experience
• Considering the hierarchy of the experience
• Building a holistic organizational strategy and culture to address the experience